Rotary Themes though the Years

Each January, as Rotary district governors-elect convene at the International Assembly for training and fellowship, they can be certain of two things: a lot of take-home reading and the announcement of a new RI theme.

The tradition of crafting a theme is credited to 1949-50 RI President Percy C. Hodgson, who outlined a list of four objectives for his term in office. Among them were the better application of the principles of vocational service and dedication to world understanding and peace through international service programs.

In the decades that followed, RI presidents introduced theme logos, lapel pins, ties, and scarves and in 2019-20 Socks!  Theme ties were introduced in the 1990s, and are now given out yearly. Many have incorporated the theme for the year. The first scarves showing the RI theme were designed by 1998-99 RI President James L. Lacy and his wife, Claudine, Follow Your Rotary Dream. 

 

** The long history of a Rotary International President launching a theme for their presidential year is going away in 2025-2026. This decision was made by the RI Board of Directors at their October 2023 Meeting. (Read the details of decisions from that meeting here.)

 

Theme Logo

Rotary Year

RI Theme

Rotary International President

District Governor 

1980-1981	Take Time to Serve

1980-1981Take Time to ServeRolf J. Klärich
Rotary Club of Helsinki-Helsingfors
Finland
549: John F. Prince, Phoenix ‘100’
1981-1982	World Understanding and Peace through Rotary
1981-1982World Understanding and Peace through RotaryStanley E. McCaffrey
Rotary Club of Stockton
California, USA
549: Leyton Woolf, Sun City
1982-1983	Mankind Is One — Build Bridges of Friendship throughout the World
1982-1983Mankind Is One — Build Bridges of Friendship throughout the WorldHiroji Mukasa
Rotary Club of Nakatsu
Oita, Japan
549: W.W. Smith, Prescott
1983-1984	Share Rotary, Serve People
1983-1984Share Rotary, Serve PeopleWilliam E. Skelton
Rotary Club of Christiansburg-Blacksburg
Virginia, USA
549: Richard S. Young, Paradise Valley
1984-1985	Discover a New World of Service
1984-1985Discover a New World of ServiceCarlos Canseco
Rotary Club of Monterrey
Nuevo León, Mexico
549: John O. McFalls, Jr., Estrella
1985-1986	You Are the Key
1985-1986You Are the KeyEdward F. Cadman
Rotary Club of Wenatchee
Washington, USA
549: Robert F. Cuthbertson, Phoenix Camelback

1986-1987	Rotary Brings Hope

1986-1987Rotary Brings HopeM.A.T. Caparas
Rotary Club of Manila
Manila, Philippines
549: John H. Van Houten, Phoenix Midtown
1987-1988	Rotarians — United in Service — Dedicated to Peace
1987-1988Rotarians — United in Service — Dedicated to PeaceCharles C. Keller
Rotary Club of California
Pennsylvania, USA
549: David L. Cocanower, Phoenix East  

1988-1989	Put Life into Rotary — Your Life

1988-1989Put Life into Rotary — Your LifeRoyce Abbey
Rotary Club of Essendon
Victoria, Australia
549: Charles L. Pfeiffer, Prescott Frontier
1989-1990	Enjoy Rotary!
1989-1990Enjoy Rotary!Hugh M. Archer
Rotary Club of Dearborn
Michigan, USA
549: John E. Miller, Jr., Scottsdale
1990-1991	Honor Rotary with Faith and Enthusiasm
1990-1991Honor Rotary with Faith and EnthusiasmPaulo V.C. Costa
Rotary Club of Santos
São Paulo, Brazil
5490: James R. Freeman, Phoenix South Mountain
5510: Rodger W. Wagner, Scottsdale
1991-1992	Look Beyond Yourself
1991-1992Look Beyond YourselfRajendra K. Saboo
Rotary Club of Chandigarh
Union Territory, India
5490: Ronald J. Roderique, Phoenix Midtown 
5510: William H ‘Bill’ Schack, Tempe East 
1992-1993	Real Happiness Is Helping Others
1992-1993Real Happiness Is Helping OthersClifford L. Dochterman
Rotary Club of Moraga
California, USA
5490: David Wastchak, Phoenix ‘100’ 
5510: Roger O. Bonngard, Chandler Horizon 
1993-1994  Believe in What You Do — Do What You Believe in
1993-1994Believe in What You Do — Do What You Believe inRobert Barth
Rotary Club of Aarau
Switzerland
5490: Carl G. Paetz, Jr., North Phoenix 
5510: William E. ‘Bill’ Decker, Page

1994-1995	Be a Friend

1994-1995Be a FriendBill Huntley
Rotary Club of Alford & Mablethorpe
Lincolnshire, England
5490: Timothy Creedon, Phoenix ‘100’ 
5510: Frank M. Crane, PhD, Tempe
1995-1996	Act with Integrity, Serve with Love, Work for Peace
1995-1996Act with Integrity, Serve with Love, Work for PeaceHerbert G. Brown
Rotary Club of Clearwater
Florida, USA
5490: Raymond P. Myrvold, Sedona Mid-day
5510: Mel Taunt, Show Low
1996-1997	Build the Future with Action and Vision
1996-1997Build the Future with Action and VisionLuis Vicente Giay
Rotary Club of Arrecifes
Buenos Aires, Argentina
5490: William C. Porter, Kingman
5510: Howard Powers, Phoenix East 
1997-1998	Show Rotary Cares — for your community, for our world, for its people
1997-1998Show Rotary Cares — for your community, for our world, for its peopleGlen W. Kinross
Rotary Club of Hamilton,
Brisbane Queensland, Australia
5490: Raymond D. Meighan, Prescott Valley 
5510: Norma Taylor, Phoenix Arcadia 
1998-1999	Follow Your Rotary Dream
1998-1999Follow Your Rotary DreamJames L. Lacy
Rotary Club of Cookeville
Tennessee, USA
5490: Robert R. Whiteaker, North Phoenix
5510: Arthur R. Harrington, Springerville 
1999-2000	Rotary 2000: Act with Consistency, Credibility, Continuity
1999-2000Rotary 2000: Act with Consistency, Credibility, ContinuityCarlo Ravizza
Rotary Club of Milano
Sud-Ovest, Italy
5490: George C. Wheeler, Sun City West 
5510: Joseph L Goldblatt, Tempe South 
2000-2001	Create Awareness — Take Action
2000-2001Create Awareness — Take ActionFrank J. Devlyn
Rotary Club of Anáhuac
Distrito Federal, Mexico
5490: William E. Snedecor, London Bridge
5510: Ben C. Eubank, Tempe Rio Salado
2001-2002	Mankind Is Our Business
2001-2002Mankind Is Our BusinessRichard D. King
Rotary Club of Niles (Fremont)
California, USA
5490: Richard L. Frank, Phoenix Thunderbird   
5510: Barb Feder, Tempe
2002-2003	Sow the Seeds of Love
2002-2003Sow the Seeds of LoveBhichai Rattakul
Rotary Club of Dhonburi
Thailand
5490: Martin Feldman, North West Valley Sunset
5510: Michael D. Purcell, Flagstaff Sunrise 

2003-2004	Lend a Hand

2003-2004Lend a HandJonathan B. Majiyagbe
Rotary Club of Kano
Kano State, Nigeria
5490: Don Schiller, Prescott Sun Up 
5510: Greg Podd, Phoenix Camelback
2004-2005	Celebrate Rotary
2004-2005Celebrate RotaryGlenn E. Estess Sr.
Rotary Club of Shades Valley
Alabama, USA
5490: Gary McEachern, Goodyear White Tanks
5510: Gary L Whiting, Sun Lakes
2005-2006	Service Above Self
2005-2006Service Above SelfCarl-Wilhelm Stenhammar
Rotary Club of Göteborg
Sweden
5490: Wilma Basnett-Emerson, Phoenix West 
5510: Lucinda Pyne Rose, Mesa West
2006-2007	Lead the Way
2006-2007Lead the WayWilliam B. Boyd
Rotary Club of Pakuranga
Auckland, New Zealand
5490:  Marian Gill, Goodyear White Tanks
5510: Donald Kelley, Tempe South 
2007-2008	Rotary Shares
2007-2008Rotary SharesWilfrid J. Wilkinson
Rotary Club of Trenton
Ontario, Canada
5490: John C. King, Phoenix ‘100’ 
5510: Tom Burns, Chandler 
2008-2009	Make Dreams Real
2008-2009Make Dreams RealDong Kurn Lee
Rotary Club of Seoul Hangang
Seoul, Korea
5490: Charlie Tegarden, Kingman Route 66
5510: Don LaBarge, Mesa West 
2009-2010	The Future of Rotary Is in Your Hands
2009-2010The Future of Rotary Is in Your HandsJohn Kenny
Rotary Club of Grangemouth
Scotland
5490: Jeanie Morgan, London Bridge
5510: Kenneth Oakes, Ahwatukee Foothills 
2010-2011	Building Communities -- Bridging Continents
2010-2011Building Communities — Bridging ContinentsRay Klinginsmith
Rotary Club of Kirksville
Missouri, USA
5490: Jim Green, Sun City  
5510: Glenn W. Smith, Rim County-Payson 
2011-2012	Reach Within to Embrace Humanity
2011-2012Reach Within to Embrace HumanityKalyan Banerjee
Rotary Club of Vapi
Gujarat, India
5490: Sara Jane Feldman, Goodyear White Tanks  
5510: Alan Havir, Paradise Valley 

2012-2013	Peace Through Service

2012-2013Peace Through ServiceSakuji Tanaka
Rotary Club of Yashio
Saitama, Japan
5490: R.Craig Wilson, Phoenix ‘100’
5510: Abe Feder, Tempe South 

2013-2014	Engage Rotary Change Lives

2013-2014Engage Rotary Change LivesRon D. Burton
Rotary Club of Norman
Oklahoma, USA
5490: Duce Minor, Parker
5510: Jay Jones, Superstition Mountain 
RI President-elect Gary C.K. Huang chose Light Up Rotary as his theme for 2014-15.
2014-2015Light Up RotaryGary Huang
Rotary Club of Taipei Taiwan
Taipei, Taiwan
5490: Chuck Fitzgerald, Peoria
5510: John E. Pennypacker, Jr., Mesa Sunrise 
Be a Gift to the World
2015-2016Be a Gift to the WorldK.R. “Ravi” Ravindran
Rotary Club of Columbo
Sri Lanka
5490: Paul Pulicken, Surprise
5510: Sherry Mischel, Scottsdale North 
2016-2017Rotary Serving HumanityJohn F. Germ
Rotary Club of Chattanooga
Chattanooga, Tennessee
5490: Dan W. Messersmith, Kingman Route 66 
5510: Tonya Watson, Flagstaff
2017-2018Rotary: Making A DifferenceIan H.S. Riseley
Rotary Club of Sandringham
Victoria, Australia
5495: Nancy Van Pelt, Glendale West
2018-2019Be the InspirationBarry Rassin
Rotary Club of East Nassau
New Providence, Bahamas
5495: Jim Ericson, Superstition Mountain
2019-2020Rotary Connects the WorldMark Daniel Maloney
Rotary Club of Decatur
Decatur, Alabama USA
5495: David Simmer, Sedona
2020-2021Rotary Opens OpportunitiesHolger Knack
Rotary Club of Herzogtum
Lauenburg-Mölln, Germany
5495: Elizabeth Mahoney, Sun City
2021-2022Serve to Change LivesShekhar Mehta
Rotary Club of Calcutta-Mahanagar
5495: Bret McKeand, Peoria North
2022-2023Imagine RotaryJennifer Jones
Rotary Club of Windsor-Roseland
5495: Larry Horton, Camelback Crossroads 
2023-2024Create Hope in the WorldR. Gordon R. McInally
Rotary Club of South Queensferry, Scotland
5495: Kevin Pitts, Prescott
2024-2025The Magic of RotaryStephanie A. Urchick
Rotary Club of McMurray, PA
5495: Michelle Holcomb, Fountain Hills
2025-2026United For GoodMário César Martins de Camargo, Rotary Club of Santo André, São Paulo, Brazil5495: Jim Schmidt, Mesa West